keynote template free storyboard or video or commercial

John Lasseter, the Chief Creative Officer at Pixar, calls them “a comic book version of the story.” Here are some storyboards his team used when creating Finding Nemo:īut I’m creating a marketing video, you might object. You’ve probably seen them used for animated movies. Just like all good writers begin their articles with outlines, good marketers begin their videos with storyboards. They often include directions for camera angle, lighting, and transitions, along with dialogue and other notes. What is a Storyboard?Ī storyboard is a series of sketches that represent the individual shots planned for a video, film, or commercial. This is what I’m here to help you with today.īefore you grab the camera and hit the studio, make sure you’ve got a storyboard to back it up. You might be eager to jump right in and start creating videos, but planning your content first has proved invaluable for keeping your story - and your creative team - on track. With written content becoming less effective as time goes on, you’re probably already thinking about creating video content as a part of your marketing strategy.

Which, unfortunately, doesn’t bode well for blog posts. Whether you like it or not, content marketing is embracing the visual culture of today and moving towards video.Īccording to HubSpot, 43% of people want to see more video content from marketers, and four times as many customers would rather watch a video about a product than read about it.

Keynote template free storyboard or video or commercial